Challenges
Monash University needed a new design for its online platform that maintained consistency with its updated brand identity. The existing Monash Online website had inconsistencies in branding, disorganised page layouts, and user-reported confusion. Additionally, there was a request to introduce a “compare courses” feature to enhance the user experience.

Solution
I conducted a thorough review of the current website, followed by an extensive audit of the design library. I developed new components to align with the Monash brand and standardised page elements based on conversion-tested designs.I optimised the navigation structure and major user flows through iterative design improvements. I also created a new “compare courses” feature, enabling users to easily compare courses and manage their selections within an intuitive interface.

Outcomes
The revamped Monash Online platform now features a visually consistent and standardised design, resulting in a significant increase in student registrations and expressions of interest in online education. From a business perspective, the improved page designs led to a notable increase in conversion rates, particularly validated through positive user testing feedback.